CSIS Program 360

Every channel — owned, social, audio, and earned — consolidated by program
Demo — sample data

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One dashboard, filtered by the program dimension — every source below is mapped to the program in BigQuery.

Connected sources for this program

Web pageviews
Social engagements
Podcast listens
Video views
YouTube · program-tagged
Earned mentions
Owned vs. earned over time

Owned engagement (web + social + audio)
Earned mentions (Meltwater)

Earned media — Meltwater

Broadcast & print citations of program work, mapped to the program via tagged boolean searches

mentions this period · est. audience reach

Engagement by channel

All channels roll up to the same program — owned in blue, earned in orange

Audience by channel

Follower counts from the scoping inventory

Top content — all channels

Title Type Channel Engagement Earned pickups
How one program view consolidates every source

Web content carries its program dimension from the Drupal data layer (GA4 → BigQuery). Each social handle, podcast, and microsite belongs to exactly one program, so a simple mapping table in BigQuery attaches the program to everything Supermetrics lands — no tagging work on the platforms themselves.

Earned media joins the same picture: Meltwater’s boolean searches (citations of program reports and scholars in broadcast and print) are tagged by program and exported into BigQuery alongside the owned channels. That’s how a report launch, its social push, its podcast episode, and its press pickup all appear on one timeline — and why the twice-yearly board notes become a filtered view instead of a manual hunt across ten platforms.