Churn or Burn: Winning Customer Loyalty in Cannabis
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Churn or Burn: Winning Customer Loyalty in Cannabis

Whether you’re operating in retail, e-commerce, hospitality, financial services, or any other sector, churn analysis provides valuable insights that should be used to help you retain more customers, increase lifetime value and improve customer experience.  But what about industries with unique challenges, such as the cannabis sector? The cannabis industry is growing rapidly. Legalization has…

Organizational Readiness for the GenAI Era  
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Organizational Readiness for the GenAI Era  

Generative AI (GenAI) is reshaping the way we work, unlocking new possibilities for innovation, efficiency, and competitive edge. But to truly capitalize on GenAI’s potential, organizations must go beyond adopting new tools or adding a few specialists—it requires a comprehensive, yet simplistic, strategic shift throughout the organization. Leaders need to ensure their organizations are “AI-ready”…

Reshaping Marketing: The Impact of Large Language Models and AI
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Reshaping Marketing: The Impact of Large Language Models and AI

In the dynamic world of marketing, where creativity reigns supreme and data is king, a wave of innovation supported by large language models (LLMs) and generative AI is now upon us. Is your team prepared to embrace and utilize these new capabilities? These groundbreaking technologies are poised to revolutionize marketing practices, offering lightning-fast automation and…

Harnessing AI: Microsoft PowerBI’s Newest Features Unveiled
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Harnessing AI: Microsoft PowerBI’s Newest Features Unveiled

Microsoft PowerBI continues to redefine the landscape of business analytics through the integration of cutting-edge AI capabilities. For our clients here at Solvenna, these updates have opened new avenues for data exploration, data storytelling and insights, enabling us to enhance their analytical capabilities significantly. Is PowerBI now starting to surpass Tableau for enterprise business analytics?…

Unleashing Creativity and Innovation with AI-driven Marketing Automation
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Unleashing Creativity and Innovation with AI-driven Marketing Automation

Discover how AI and machine learning can revolutionize your digital marketing strategy, fostering creativity and delivering impactful brand experiences. Making Space for Creativity with AI and Machine Learning In the world of digital marketing, artificial intelligence (AI) and machine learning (ML) have transformed the way we approach tasks, opening up new possibilities for creativity and…